Established in 2007, Grubhub had a list of restaurants for everything that NewYorkers searched for (pizza delivery, vegan delivery, food delivery, etc.) Then they went to the local press and told they were launching in New York and wanted to give their readers $10 off their first order. All they had to do is have … Read more
If you are a web developer, you would probably live half your life inside Chrome Developer Tools. What if you could run SEO checks and tests in that? This open-source project looks interesting where you get a number of extra functions that allow you to get more information from the webpage you are viewing. Some … Read more
Using SEO for traffic purposes is just one part of it. But you can also use it for other important decisions like: Using search volume to guide product naming & branding Organizing your keyword strategy by interest level. Personalize based on what they are searching for. Use collected data to create a strategy that caters … Read more
Any search result has a short blurb of text below the link. You can either let Google pick whatever it thinks is best or you hand-craft it so that you get more visitors. Here’s how you can write Meta Descriptions that don’t suck: Answer the question. People search on Google to find answers. Show that … Read more